The end-to-end CRM for real estate sales
Capture leads from Meta Ads, work every follow-up on schedule, sell from live wing-and-floor inventory, and track every rupee against the booking. One workspace, from first inquiry to possession.
- Meta lead sync
- Live unit inventory
- Ledgers & refunds
- Role based access

The unified real estate workspace
One platform, the complete sales journey
Six stages, one system of record. Nothing gets re-keyed between them, so the sales floor, accounts and management all read the same numbers.
- 01
Lead
- Meta Ads sync
- Walk-ins
- Inbound calls
- 02
Follow-up
- Remark history
- Auto reminders
- Site visits
- 03
Inventory
- Wings & floors
- Live unit status
- Bulk price updates
- 04
Booking
- Availability board
- Protected statuses
- Cancellations
- 05
Payment
- Charge heads
- Cash, cheque, RTGS
- Capped refunds
- 06
Analytics
- Performance reports
- Portfolio overviews
- Excel exports
Inside the product
Seven screens your team lives in
These are real screens from Lead Metrics, not mock-ups. Pick one to see what it does.
The command centre
Start the day knowing exactly who needs a call
The dashboard opens on the work, not on a blank search box. Past-due contacts are flagged before anything else, today's plan is already built, and the trend line shows where volume is heading.
- Counters for total inquiries, missed, today's and upcoming follow-ups, confirmed bookings and drop-offs
- Missed follow-ups listed first, so nothing sits untouched
- Monthly inquiry trend for the whole year in one chart

Everything included
Built for how real estate sales actually runs
No feature tiers and no add-on modules. Every plan ships the full platform, so the team never hits a wall mid-quarter.
Lead management & filtering
Segment and filter by city, area, cast, profession and source so the right list is one click away.
Smart follow-ups
Leads auto-sort into missed, today, upcoming, cancelled and completed buckets. No manual triage.
Meta lead sync
A real-time webhook pulls Facebook and Instagram ad leads straight in, with duplicate prevention.
Live booking & inventory
Every wing, floor and unit carries a status you can trust: available, booked or completed.
Payments & refunds
Charge heads, receipts, milestones and refunds per booking, with refunds capped at amount received.
Reports & analytics
Demographic breakdowns, inventory status and audit trails, exportable to Excel whenever finance asks.
Roles & permissions
Sales, manager, accounts and auditor roles, with view, edit and delete rights toggled per user.
Multi-project control
Run several developments from a single login with clean data separation between projects.
Notes & notifications
Remark history, notice board and instant alerts keep the whole pod on the same version of events.
Enterprise-grade control
Fresh leads in seconds, tight control over everything after
Automated capture
- 1
Facebook / Meta Ads
Lead form submitted
- 2
Real-time webhook
Pushed the moment it lands
- 3
Lead Metrics CRM
Profiled, deduplicated, assigned
Automatic sync means you call fresh leads before they cool off, and built-in duplicate prevention stops the same enquiry being worked twice.
Multi-project management
Run multiple developments from a single login, with clean data separation between projects.
Granular roles & permissions
Assign sales, manager, accounts or auditor roles, then toggle view, edit and delete rights per user.
Master data customisation
Cities, casts, professions, sources, customer types and default charges are all editable lists you own.
In their words
Trusted by growing sales teams
“The Lead Metrics has completely transformed the way we manage our leads and sales. With its seamless integration and user-friendly interface, we can now track, follow up, and close deals faster than ever before. It's truly an amazing tool for any business looking to scale!”
“We've tried several CRM tools, but The Lead Metrics stands out. It's packed with features that help streamline our workflow, from lead capture to final conversion. The impact on our sales process has been remarkable, and customer satisfaction is through the roof!”
Complete real estate CRM
The Golden Plan
One plan with every feature in it. Pick the billing term that suits your cash flow, the longer the term the lower the effective monthly cost.
1 Year
₹23,999
Works out to ₹2,000 / month
Billed every 12 months
All features included
Choose 1 YearEvery term ships the full platform
All prices inclusive of GST
- Lead capture & Meta ad sync
- Follow-up buckets & reminders
- Wings, floors & unit inventory
- Visual availability board
- Bookings, charges & ledgers
- Cancellations & capped refunds
- Reports & Excel exports
- Roles, permissions & audit trails
- Multi-project management
Book a free demo
See it running on your own project
Send us the shape of your development and we will walk you through the same screens above, set up with your wings, floors and charge heads.